1D0-623v2_0.AC1
CIW Social Media Strategist v2.0
Prepare for the CIW 1D0-623 certification exam with our online training course that is perfectly aligned with the exam content guidelines.
- 10 Interactive Lessons and 99 topics mapped to the official exam objectives
- 287 Practice Test Questions and 3 Full Length Tests
Beginner Self-paced · 1 year access 4.7/5 (336 Reviews)
01 / Skills you'll get
What you will be able to do
- Designing social media strategies for business needs
- Create engaging content for target audiences
- Leverage social media analytics for optimizing campaigns’ performances
- Build and manage thriving online communities
- Understanding the role of ethical social media
- Using SWOT analysis reports
- Advertising on Google, Facebook, Instagram, Pinterest, Twitter, Linkedin and more
Target Career Roles
- Web Designer
- Internet Consultant
- Web and Graphic Artist
02 / Lessons & labs
See exactly what you will learn and practice
Lessons
10 Interactive Lessons · 99 topics01 Introduction to Social Media 11 topics +
- Social Media Marketing
- What is Social Media?
- Social Media Foundation Technologies
- Social Media Communication Methods
- Social Media Consumers
- Types of Social Media
- Mobile Social Media
- Social Media Engagement
- Introduction to Social Media Tools
- Lesson Summary
- Optional Labs
02 Using Social Media in Business 10 topics +
- Embracing Social Media
- Business Adoption of Social Media
- Organizational Goals for Social Media
- Social Media Job Roles
- Social Media Impact on Business
- Boosting Brand Recognition
- Social Media Consumers
- Advantages of Social Media in Business
- Lesson Summary
- Optional Labs
03 Developing a Social Media Strategy 10 topics +
- Social Media Strategies
- Listening and Analyzing
- Analyzing Market Segments
- Social Media Strategic Plan Incorporating the Business Marketing Plan and Goals
- Personas
- Targeting the Audience
- Using a SWOT to Analyze a Social Media Plan
- Services Marketing Mix: The 7 Ps of Marketing
- Lesson Summary
- Optional Labs
04 Creating a Social Media Campaign 12 topics +
- What Is a Social Media Campaign?
- Planning a Social Media Campaign
- Campaign Project Management
- Personal Standards
- Work-Based Learning Experience
- Planning a Campaign
- Campaign Strategies and Tactics
- Developing Social Media Content
- Curating Content
- Time Management
- Lesson Summary
- Optional Labs
05 Social Media Platforms 14 topics +
- Platform Selection
- Choosing the Appropriate Platform
- X
- Media Sharing
- Industry or Niche Platforms
- Social Media Algorithm Changes
- Social Media Communities
- Gaining an Advantage from Social Media Trends
- Lesson Summary
- Optional Labs
06 Presentations and Business Blogs 10 topics +
- Social Presentations
- Planning a Presentation
- Developing Presentations
- Promoting Your Presentations
- Delivering Presentations
- Presentation Follow-up and Analysis
- Presentation Technologies
- Business Blogs
- Lesson Summary
- Optional Labs
07 Risks, Reputation, and Crisis Response 15 topics +
- Social Media Risks
- Assessing Risks
- Risk Management Strategy
- Social Media Policies
- Managing Social Media Data
- Legal and Regulatory Compliance
- How Copyright Works with Social Media
- Accessibility Compliance
- Netiquette and Cultural References
- Legal vs. Ethical Issues
- Security Standards
- Ethical Reasoning and Judgment
- Reputation Management
- Lesson Summary
- Optional Lab
08 Social Media Advertising 7 topics +
- Social Media Advertising
- Advertising on Social Media Apps
- Advertising on Google Platforms
- Selecting the Best Advertising Platform
- Social Media Advertising Best Practices
- Lesson Summary
- Optional Labs
09 Social Media Metrics and Analytics 6 topics +
- Social Media and Big Data
- Social Media Mining
- Social Media ROI and Metrics
- Tools for Tracking Metrics
- Lesson Summary
- Optional Labs
10 Reports and Optimization 4 topics +
- Social Media Reports
- Social Media Optimization (SMO)
- Lesson Summary
- Optional Labs
03 / Exam details
CIW Social Media Strategist v2.0 Details
Prepare for the CIW 1D0-623 certification exam with the CIW: Social Media Strategist - V2.0 course. The course provides complete coverage of the 1D0-623 exam objectives and helps in explaining the differences between social media and mobile social media, including location and time sensitivity along with identifying the common types of tools used with social media and explain what kind of information they provide. The social media course also provides skills on social media strategies and campaigns.
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Official Voucher · Fast delivery · Retake bundle available04 / FAQs
Questions before you start
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